Health Marketing For Brands That Keep Us Healthy, Happy & Always Smiling

We believe it’s a noble endeavor to improve people’s well-being. Our work in health and healthcare advertising, branding and marketing means something more to us as we believe our clients have messages that need to be heard. Our work persuades people to listen.

An idea that moved a state.

As the Healthiest State Initiative was being formed, the organization came to Meyocks for advertising and marketing ideas to introduce the program. We proposed the idea of a statewide walk event — and promoted the efforts, resulting in nearly one in 10 Iowans voting with their feet in favor of the effort. The idea hasn’t lost its stride and is currently strutting into its ninth year.

Healthiest State Initiative Marketing Example

Healthcare Marketing Trends

The Case for Mentor Branding for Health Brands

Mentor branding presents an opportunity for health and healthcare brands to create stronger bonds with customers by inspiring them, advocating on their behalf or providing value-added information. Meyocks surveyed consumers to gain insight into their beliefs about the value of health brands providing mentorship.

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Hospital Branding Example


Showing Iowans a whole new way to be seen.

Visiting with a medical provider via phone, tablet or computer was a new and unfamiliar concept in the marketplace. Putting our healthcare marketing and branding expertise to work, Meyocks created a commercial that generated over two million impressions among the target audience. Our strategic optimizations to the digital advertising campaign lowered the cost-per-acquisition average by nearly 50 percent.

Hy-Vee Health Market Advertising Example


People wanted to know more about Hy‑Vee HealthMarket.

To help people better understand what the Hy-Vee HealthMarket had in store for them, we created a book that was sent out as direct mail. With a combination of vibrant photography and compelling design, the book helped to better define HealthMarket as a must-shop destination for all lifestyle, health and fitness-minded shoppers.

Ready to get started on your marketing plan?

The Marketing Tactical Plan tool is a template to organize and capture marketing objectives, strategies and tactics to turn your health or healthcare brand vision into reality.

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Physicians' Clinic of Iowa Healthcare Branding Example

Physicians' Clinic of Iowa

A commitment to patients puts a stake in the ground.

Physicians’ Clinic of Iowa came to Meyocks wanting to do more than just advertise its specialty healthcare. With our healthcare marketing and advertising expertise, Meyocks helped PCI develop an integrated campaign that put a stake in the ground by announcing exactly what it stands for across TV, radio, print, outdoor and online.

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As a healthcare branding and advertising agency, we understand how consumers, physicians and healthcare workers relate to healthcare brands. Our healthcare branding work helps people care for their oral health, discover their options for seeing a doctor, insure their families, eat right and more.

YMCA of Greater Des Moines Health Marketing Example

The YMCA of Greater Des Moines

Helping The Y win summer.

The YMCA of Greater Des Moines came to Meyocks with a challenge. And that challenge was summer. More than any other season, the biggest drop in membership came during the summer months. To counteract that trend, we created the Y.O.U. Summer Membership promotion.

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Interested in a more meaningful conversation about healthcare marketing strategy or your marketing plan?

We’re a branding and marketing agency focused on health brands. Give us a shout to talk about the health of your brand.

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