Resources

START HERE. TAKE YOUR BRAND ANYWHERE.

At Meyocks, we've developed several tools to help shape a brand's marketplace meaning. They're designed to help you gain a better understanding of your brand's place in the market, while discovering ways to enhance its overall value proposition.

Take the first step toward helping your brand mean more. Try out these tools.

Mean More

Featured Resource

Making your brand mean more takes more than a clearly defined brand strategy. It takes action. The Marketplace Action Guide was developed to help you remove the hurdles that stand in the way of turning your brand vision into reality.

SEARCH RESOURCES

Marketing Guide Purple Icon

Shape your brand’s marketplace meaning.

Shape your brand’s marketplace meaning.

Category Assessment Folder Icon

Uncover your brand’s category or create a new one.

Winner Podium Icon

See how your brand stacks up against your competitors.

Discover the attributes that define your customer.

Customers Purple Icon

Personalize your customer.

Score your brand’s benefits.

Find out what your brand truly stands for.

Identify the strength of your brand.

Customers Orange Icon

Determine your brand’s mentor qualities.

Customers Green Icon

Step into your customer’s shoes.

Imagine if your brand was a person.

Access the dimensions that determine your brand’s marketplace meaning.

Take Assessment

Marketing Guide Blue Icon

Turn your brand vision into action.

Marketing Specialist with Speech Bubble Icon

Put your marketing plan to paper.

Lightbulb in Thought Bubble Icon

Identify the next big marketing opportunity.

Marketing Checklist Icon

Document your marketing plan.

Customers Purple Icon

Discover critical points of contact with your customer.

Magnifying Documents Icon

Discover what your competitors are doing well.

Identify key influencers.

Creative Thinking Icon

Write a brief that connects staff with strategy.

Identify paid media opportunities by customer journey stage.

Seek out earned media opportunities by customer journey stage.

Interview Planning Tool Icon

Be ready for your next media interview.

Social Media Thought Bubbles on Mobile Phone Icon

Connect with your customer on social media.

Magnifying Mobile Phone Icon

Distinguish your social message from the competition.

Marketing Newsletter Icon

Unlock the power in owned media channels.

Website Cursor Icon

Embrace the opportunities your website holds.

Pencil to Paper Content Planning Icon

Merge content with your customer’s journey.

Pencil to Paper Content Planning Icon

Connect strategically with current and prospective employees.

Social Media Content Calendars

Organize and plan your social media posts.