As a Senior Social Media Strategist you would lead the social media function for the agency, with a focus on developing social media strategies and recommendations that deliver on clients’ business and marketing objectives. You would stay up to date on the latest social media and digital marketing trends and provide strategic counsel to clients. You would ensure the social media team maintains a unified brand voice across different social media channels, assisting in moderation, community management and engagement efforts for clients. You would review analytics dashboards and call out actionable insights. You would lead the development of growth strategies, paid or organic social tactics, and micro-influencing campaigns to increase channel growth. You would assist in planning and executing social media content for several clients, including posting and scheduling. And, you would serve as a coach for a team of social media professionals.

Required Skills and Experience

  • Bachelor’s degree in marketing, advertising, public relations, journalism, or another related field
  • 7+ years of experience in B2C and/or B2B social media marketing
  • Extensive experience using social media management tools (experience in Agorapulse preferred)
  • Passion for social media and a proficiency with major social media platforms and social media management tools
  • Organizational skills to manage content calendars and campaigns across several brands
  • Excellent social listening skills
  • Strong written and verbal communication skills
  • Knowledge of digital content strategy
  • Ability to understand historical, current, and future trends in the digital content and social media space
  • Vision to turn campaign goals and key messaging into unique, effective social media content
  • Detail-oriented approach with an ability to work under pressure to meet deadlines
  • Strong leadership skills to help social media team members grow professionally

Desired Skills and Experience

  • Familiarity with Adobe Creative Suite/Canva and/or with digital photography a bonus
  • Knowledge of paid social media tactics

Prefer candidates in the Des Moines, Iowa, area but open to telecommuting options (US locations only) for highly qualified candidates

Sound like a good fit for you? Send your resume to Dayle Clausen at [email protected] or apply on LinkedIn.

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