MARKETING DATA STRATEGY ANALYST

As a Marketing Data Strategy Analyst, the desired candidate will work closely with account client teams to understand the client, client strategy and help drive decisions about what data to collect and how to connect the dots among existing datasets. They would review dashboards and be a partner for uncovering insights to both internal and external clients. They will have experience with marketing and an understanding of data. 

Required Skills and Experience

  • Degree in data analytics, marketing, advertising, data science or similar discipline
  • 5+ years of experience in a professional business setting
  • Solid written and verbal communication skills
  • Strong data analysis, and reporting skills
  • A qualified candidate is willing to learn new skills, grow and evolve with the Data Science team and Meyocks

Desired Skills and Experience

  • 3-5 years of experience working with UTM codes, Google Analytics, Google Tag Manager, PPC datasets and/or other marketing data
  • Familiarity with databases and/or data sources
  • An exceptionally high attention to detail, natural curiosity, and an eye for recognizing trends and gaps
  • Ability to help define KPI’s and ensure that the correct information is being tracked to ensure ability to measure success on the back end
  • Understand the data, the story it tells and can counsel others on what the data is and is not telling
  • Monitor digital media dashboards, looking for trends or concerns
  • Review and analyze data, learn, and understand the target audience and create presentations and reports showing performance and learnings for both internal and external customers
  • Collaboration skills, ability to bring teams together
  • Partner with Data Visualization team members to develop additional visualizations and ad hoc reports
  • Partner with Data Stack Generalist to mine for additional data points
  • Prefer candidate in the Des Moines, Iowa, area but open to telecommuting options (US locations only) for highly qualified candidates

Sound like a good fit for you? Send your resume to Dayle Clausen at [email protected] or apply on LinkedIn.

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